[ELECTRONIC] Jamiroquai Return With Blissful New Single “Automaton”, Announce New Album
London-based band Jamiroquai, have stacked up quite a few gems during the 90’s and 2000’s (Virtual Insanity, Canned Heat, Little L, and Runaway, to name a few) but it’s been close to seven years since the release of their last album, Rock Dust Light Star. Last week they announced their long-awaited return with new single Automaton, and forthcoming album of the same title (out on March 31, 2017).
Although, elements of disco and funk can still be heard throughout the composition, Automaton is a deviation from the band’s usual formula and a step into more of a Daft Punk-esque territory. The verses are filled with electronic beeps and robot-like vocoders while the chorus soars into a full-on digital euphoria emulating a journey into the digital unknown. The accompanying Charlie Lightening-directed video sees the ageless frontman Jay Kay parading in a new headdress (this one lights up in different colors) while still rocking his admirable dance moves.
All this love I felt for you
Has gone away to another place
I put my faith in a digital world
Where they’ve given me
Eyes without a face
I’d steal the moon, on silver nights
Remind myself I am someone
My soul is numb and for tonight
In spite of the obvious references to transhumanism and humanity’s further dependence on technology, the track is more of a commentary rather than a homage to the movement. In his own words, Jay Kay states, “The inspiration for Automaton is in recognition of the rise of artificial intelligence and technology in our world today and how we as humans are beginning to forget the more pleasant, simple and eloquent things in life and in our environment including our relationship with one another as human beings. ”
Clearly, not all that glitters is gold; except this song-this song is gold!